Vermood

Vermood's mission is to bring back and enhance the joy of spending quality time together, accompanied by the finest appetizers and Vermouth. Vermood is a blend of "Vermouth" and "Mood," capturing the essence of both a state of mind and the traditional Catalan "Vermut" hour—a cherished custom of gathering with friends, family, and colleagues to enjoy appetizers and good conversation.

The branding approach focuses on creating a cool, aspirational brand that thrives in an urban context. The goal is for every interaction with the brand to be an experience in itself, one that is fun and engaging. The brand system includes illustrations that represent the various experiences Vermood offers, set against a solid, direct, and alternative color palette of yellow and black.